Sunday, February 24, 2008

Seeking Producers to Participate in Direct Marketing Survey

Attention local producers! Your assistance is needed!

Beth Coop, from CSU, is seeking local producers who will participate in a direct marketing survey in collaboration with the Colorado Institute of Public Policy, the Colorado Department of Agriculture, Rocky Mountain Farmers Union and the Colorado Organic Producers Association.

The survey is designed to assess the opportunities, barriers and interest levels of producers using various direct marketing strategies including the use of food directory listings and the involvement with various agricultural related organizations. The survey will also assess alternative marketing outlets, such as farmer's markets, K-12 schools, and other institutions.

The multiple choice and short answer survey should take roughly 15 minutes to complete. You will be directed to certain questions based upon your response. If you are not a Colorado food producer, please disregard it.

Your participation is voluntary. While there are no direct benefits to taking the survey, we hope participants will learn more about direct marketing opportunities. Your responses are crucial in helping to inform policy and address areas where marketing assistance is needed.

The study is anonymous. That means that no one, not even the members of the research team, will know that the information you give comes from you. Your name will be connected with the returned survey in any way. Also, there is no cost to taking the survey.

You can access the online survey here. We ask that you complete the survey by April 1. Whether or not you choose to complete the survey, you can receive a copy of the results by contacting:

Here's your chance to speak up. And please know that your participation will be greatly appreciated!

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